Archive for July, 2010
up-to-date information about labels, signs, markers and tags
Welcome to Frick Designs! We are here to offer you up-to-date information about labels, signs, markers and tags for every aspect of your business. We will find the most relevant information from news and business sources to keep you informed about the latest labeling technology, as well as changes in regulatory requirements for product safety and security tags and signage.
Paying Attention to Product Security Can Improve Your Bottom Line
Product safety recalls and unscrupulous conduct by some big businesses often get public attention, but dishonest behavior by consumers themselves seems to get scant media coverage. Shoplifting and fraudulent warranty claims are two examples of petty crime that cost our economy billions of dollars annually. Product security is an area you can spend a little money on to reap large rewards for your company.
According to the National Association for Shoplifting Prevention (NASP), http://www.shopliftingprevention.org, retailers lose more than $13 billion per year to shoplifters. The typical shoplifter is not, as you might assume, a sneaky teenager wandering around with a pack of friends looking for easy merchandise to steal. Three quarters of shoplifters are adults, while only one quarter of shoplifters are eighteen or younger.
Most shoplifters do not plan in advance to steal something. Instead, shop-lifting is more commonly a crime of opportunity. This makes your job of providing security easier, because most of the thieves you are trying to deter do not approach your store with a sophisticated plan in mind. An inexpensive security system, including such things as clothing security tags or a security label, will cut your company’s theft losses just by placing an obvious obstacle between a potential opportunistic thief and your exit door.
Other potential money leaks from your business include warranty fraud and product counterfeiting. Consumers who attempt to return damaged merchandise after their own actions have voided the warranty cost companies millions of dollars annually. Companies lose billions of dollars when cheap copies of their products are imported and sold as genuine merchandise. Tamper evident warranty labels and authenticity labels can prevent losses due to fraudulent abuse of your company’s brand and reputation.
Visit Us Again to Keep Up With Timely Information for Your Business
Come back and visit our site often for the latest in business and industrial news. We will keep you informed about advances in security technology, from clothing security tags to heavy equipment labeling, as well as updates on government regulations and consumer issues related to your business. For more security label information, check out William Frick & Company.
